Hosted by the Missouri Small Business Development Center. This 1-hour Zoom webinar is designed to introduce technology startups to the basics of market research. This includes the initial steps, tech startups can do to understand the market and how to begin to conduct customer research to determine product market fit. It also includes an introduction to primary (customer) and secondary (market) research, market segmentation and how to get started as a tech startup with limited resources.

Register at: https://missouri.ecenterdirect.com/events/24127